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Advanced Engineering 2020

NEC, Birmingham(B40 1NT)

04/11/2020 - 05/11/2020

The UK's largest annual advanced manufacturing trade show, Advanced Engineering is your opportunity to (more)

Drives & Controls Exhibition

NEC, Birmingham(B40 1NT)

25/01/2021 - 27/01/2021

The show brings together key suppliers of state-of-the-art equipment representing the multi-tasking culture (more)

Baldor signs Routeco as motor distributor

Baldor has signed Routeco as its nationwide distributor in the UK for industrial motor products. Routeco will focus on Baldor's industrial IEC motor product lines, which are a natural complement to the distributor's existing franchises in areas such as motor control and drives. "Our long-established involvement in selling industrial automation and control products generates a lot of enquiries for industrial motors. Baldor's extensive AC and DC motor range is a great fit with these items, allowing us to provide complete solutions", says Tony Usher, Routeco's Marketing Director. "With energy prices rising fast, we are also beginning to see substantial enquiries for higher efficiency motors - an area in which Baldor excels. We can now offer some uniquely attractive technology to our customer base." The distribution agreement covers the whole of the UK, and is the first of its type for Baldor, who previously sold either directly or via specialised regional distributors and system builders. "Routeco has grown to become one of the UK's leading distributors of industrial automation and control products, and is an established supplier to virtually all the UK's foremost manufacturers", adds Baldor's Sales Manager Andrew Stephenson. "With an established UK infrastructure - plus highly detailed knowledge of this field - we simply could not have found a better partner to help us develop our business."

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