New online shop for motors and drives

The full product range, from dynamic braking resistors to AC drives, can be browsed through on the company's user-friendly site. Products from a range of manufacturers including Cressall, Schneider, Elau, Control Techniques, Re-Spa and Chiaravalli, can be easily searched for by name or product code. Additionally, manufacturers' datasheets are transposed directly onto the website so customers can make informed decisions.

“Setting up this website hasn't been plain sailing,” said Jon Bulmer, web administrator at CP Automation. “We had thousands of products to add, all with their own variations, programming the website took some time. We are now thrilled that our customers have the autonomy to browse technical information and select any variations they need before completing an order.

“It’s important to remember this website hasn't taken away the human interaction from CP Automation. Our company hasn't just become an eShop, our advice, maintenance and onsite/ in-house repair services are here to stay. Online customers can contact the technical team to receive the same levels of help, advice and assistance that they would get as an offline customer.”

If you are looking for a specific industrial part and struggling to meet an awkward specification, CP Automation is available to help. The company is now offering a 30 per cent discount for customers' first online orders, using the code SAVE30CPA, valid until July 31, 2017. Equally, if you have a failed part, the technicians will do what they can to repair or replace the items with original manufacturer parts, with no charge for investigation.