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It's all about colour

It's all about colour In an exciting and revolutionary new development, ICI Imagedata has launched a unique imaging system - Pictaflex - that enables 3D items to be decorated with a full colour design or photographic image. Now companies can decorate a huge range of different products with an infinite number of designs or finishes - whether for a limited edition or mass production. Pictaflex is a new 'full wrap' decoration technology developed by ICI Imagedata in conjunction with Applied Effects Laboratories, specialists in decorative technology, and material scientists at Warwick University. Part of ICI plc, ICI Imagedata is one of Europe's leading manufacturers of digital imaging products. The Pictaflex process enables any 3D object to be decorated with a full colour design or photographic quality image by dye diffusion, actually bonding it into the surface. A specially coated recyclable polyester film is printed using aqueous inkjet technology. The ink is then fused into the surface of the object by application of heat and pressure in the Pictaflex press.
ICI Imagedata

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